Market Research | Digital & Media Strategy

We conduct market research to identify trends and gain insights on international market entry, brand marketing, virtual and retail sales, consumer needs etc. Econometrics, financial, demographics data and culture difference can be taken into considerations to come up with relevant strategies.

Our team published a research and analysis report during the COVID-19 outbreak in the summer of 2020. Besides econometrics data, some exclusive insider info about the culture is also a factor we take into consideration when advising brands with their market entry strategies. The major fashion markets we looked into include: Paris, London, US, Stockholm, Copenhagen, Milan and China. You can learn more about how to access the report here.

Luxager Studio has gained its digital excellence through working with major media & entertainment companies and content/ad networks such as Fox, Sony Pictures Entertainment, Disney, AT&T Entertainment Group, InterActive Corp (IAC), Deloitte and marketing/advertising agencies.

We have dealt with audience insights and strategy, content network and strategy, cross-platform, ad network, publisher/advertiser product, demand/supply side platform, mobile/video platforms analysis and strategy, DMP, and web/mobile/video analytics for  personalization, segmentation, targeting and forecasting.